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Channel: Anise Smith Marketing » Marketing and Advertising
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What Psy Of Gangnam Style Could Teach Us About #SocialMedia

To those that may be unaware, social media is starting to BE The Media choice for news. We have really moved beyond getting news in a traditional way and we have moved toward more social ways of...

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Is It Irresponsible For Colleges To Continue To PUSH Traditional Marketing As...

  We are at a transitional period with technology and things are changing very quickly. It is quite amazing to be aware and involved with this transition from what is considered a traditional means of...

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Social Media Gurus -vs- Digital Marketers: Gurus Your Days Are Numbered!

It has been a few years now of companies venturing into the social media marketing space by way of different online channels. The past few years have been a huge transition by individuals and...

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Add These 3 Element To Your Digital Marketing Campaign Or Close Up Shop

In the past marketing departments, although always crucial, were sometimes not considered a huge part of organizations.  This was of course before the Internet era, which created a huge shift in...

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Are Women Falling Behind In The #Digital Marketing Space? [Infographic]

  We are indeed in a new era now and yet there are still organizations that haven’t really fully grasped that times have changed. There are still remnants of what the world was before The Digital...

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If You WANT To Be A Chief Digital Officer You’d Better Start Preparing NOW

  It seems that the role of digital marketing is having an even bigger impact on the organizational structure than anyone had thought it would. At one time the only player in the technology driven...

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That guy just posted some stuff to #Facebook, He’s obviously an EXPERT. I’ll...

I often have conversations about Digital Marketing and how things have changed. We have gone from focusing on Social Media and toward focusing on Digital Marketing all within a year. Although there...

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Digital Marketing: Targeting Your Audience [Infographic]

  Digital Marketing will be used to some degree for practically every marketing campaign moving forward. Whether we go with a campaign that includes video, slides or social media channels, digital...

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It’s A Brand New World, It’s Mobile And Is Your Organization Ready?

Just a few years ago people were feeling a sense of urgency to get a very basic web presence up and running. Now companies that panicked in creating that very basic website now have bigger issues if...

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#GooglePlus, #SocialSearch And Why You’re SCREWED If You’re Not Taking It...

  I was a HUGE fan of Google Plus from its initial introduction and I was one of the many people within my social circle that jumped on board immediately.  We were all a part of the original beta...

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Due to #Mobile and #Social: Every Business MUST Be An Internet Business

Due to #Mobile and #Social: Every Business MUST Be An Internet Business Due to #Mobile and #Social: Every Business MUST Be An Internet Business   When the Internet initially started to become...

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Hey Old School Marketers: Your Target Audience is DEAD

Hey Old School Marketers: Your Target Audience is DEAD Hey Old School Marketers: Your Target Audience is DEAD I grew up in an era that was not technology focused; there were no computers, mobile...

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The What, When, Why and How of Content Creation

The What, When, Why and How of Content Creation The What, When, Why and How of Content Creation   We have moved full force into a world where marketing has become education based, NOT sales driven as...

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QR Codes: Because Why NOT?

QR Codes: Because Why NOT? QR Codes: Because Why NOT?   Three years ago on September 13, 2010, I uploaded a video about QR codes and I got a lot of confused questions that pretty much translated to,...

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4 Things That Innovative Companies Are Doing In 2014 To Avoid The...

4 Things That Innovative Companies Are Doing In 2014 To Avoid The #DigitalApocalypse 4 Things That Innovative Companies Are Doing In 2014 To Avoid The #DigitalApocalypse There will always be companies...

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Social, Web And Search: It’s All About The Data, Big, Small Or Otherwise

Social, Web And Search: It’s All About The Data, Big, Small Or Otherwise   Social, Web And Search: It’s All About The Data, Big, Small Or Otherwise   There’s a lot of dialogue about social media,...

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